Power Up with a Purpose Access Pass
Get front row access and join Generac and Summerfest in supporting a worthy cause
This year, for the first time ever, music fans have the opportunity to purchase front row access to their favorite headlining act on the Generac Power Stage at Summerfest with all proceeds benefiting the American Red Cross of Wisconsin.
The Power Up with a Purpose access pass, which includes a general admission ticket to Summerfest, will admit fans into the front row pit directly in front of the Generac Power Stage on the selected evening.
The Power Up with a Purpose access passes for all nine dates are on sale now.
Ticket sales close on Thursday, June 15 at 11:59 p.m. for June 22 - June 24 performances
Ticket sales close on Thursday, June 22 11:59 p.m. for June 29 - July 1 performances
Ticket sales close on Thursday, June 29 at 11:59 p.m. for July 6 - July 8 performances
Power Up with a Purpose access passes are $100 each, per night, per person and include a general admission ticket to Summerfest.
All money raised will go towards funding an American Red Cross blood services vehicle, a specially outfitted vehicle designed to transport staff and equipment to blood drives and bring collected blood to processing centers and hospitals.
Generac and Summerfest are proud to support the American Red Cross mission of preventing and alleviating human suffering in the face of emergencies to people across Wisconsin.
Purchase Your Tickets Here
Frequently Asked Questions
How many tickets can I buy?
To allow many people to enjoy these artists, there is a limit of 8 tickets per person per performance.
How and when do I get my tickets?
Tickets will be pick-up only at Will Call at the Summerfest Box Office on the day of the performance. There is no early pick up available. Will Call hours are from 10 a.m. to 9 p.m.
The Box Office is located outside of the South Gate, and the Will Call window is located on the south end of the Box Office windows. The address is 655 E Summerfest Place, Milwaukee WI 53202.
Can someone else pick up my tickets?
The passes MUST be picked up by the person listed on the order as the pick-up person. ID checks are required.
What will I receive?
You will receive an admission ticket for access to the Summerfest grounds, and a wristband that will give you access to the Generac Power Stage front row area for the specific date and concert you selected during the purchase process.
I can no longer make it. Can I get a refund?
There are no refunds or exchanges. Tickets are not for resale. Generac, the American Red Cross and Summerfest are not responsible for any lost or stolen passes and tickets.
What will ticket sales support?
All tickets sold will support the American Red Cross and the funding of a Promaster 3500 blood services vehicle. Thank you for supporting the Red Cross mission!
Who should I contact with questions?
Please contact Summerfest with issues and questions at (414) 273-2680
Disclaimers
- All artists and performance times are subject to change without notice
- No refunds or exchanges
- Limited to purchasing 8 passes per person per performance
- Not for resale
- Generac, Summerfest and Red Cross are not responsible for any lost or stolen passes and tickets
- Passes must be picked up at Will Call on the day of the performance
- Passes must be picked up by the ID card holder listed on the ticket purchase
- Access passes to the front row area are valid from noon to midnight
- The front row experience is an open area directly in front of the stage, there is no seating, Guests should be prepared to stand (or dance) the entire time
All money raised will go towards funding an
American Red Cross ProMaster 3500 Blood Services vehicle.
Our blood services vehicles play a vital role in making sure lifesaving blood is available for patients in need. ProMaster 3500 is a specially outfitted vehicle that transports staff and equipment to blood drives and brings collected blood to processing centers and hospitals.
After more than three years of nonstop blood and equipment transportation, the ProMaster 3500 is tuned up and refitted for disaster relief work. While covering fewer miles in this line of work, the ProMaster 3500 has just as much impact on our community, delivering relief and hope when disaster strikes.
About the American Red Cross:
The American Red Cross shelters, feeds and provides comfort to victims of disasters; supplies about 40% of the nation's blood; teaches skills that save lives; distributes international humanitarian aid; and supports veterans, military members and their families. The Red Cross is a nonprofit organization that depends on volunteers and the generosity of the American public to deliver its mission. For more information, please visit redcross.org or CruzRojaAmericana.org, or visit us on Twitter at @RedCross.
$55,000 Goal


$13,818
Total Raised