Pre-registration has now closed for this event.

There will be a limited number of ticket sales available for purchase on Saturday morning on first come first served basis. 

*A race bag is not guaranteed for the Saturday morning ticket sales. 

Join us for the Jockey Undie Run, 3k run/walk

followed by Flannel Fest sponsored by Jockey! 

Cost is $20 each for adults and $15 each for kids (12 and under).  Registration includes a pair of souvenir Jockey race undies, race beverage (beer, soda, or water), other goodies and access to post-race entertainment.   After the race enjoy fun family activities, the Timberworks Lumberjack Show starting at noon (sponsored by Prime Realty), Food Trucks, Live Music and more.   

Check in will begin at 9:00 A.M. and the official Jockey Undie Run will begin at 10:30 A.M.    

Disclaimer: the route is a little more than 3 kilometers!

The race will not be timed with chips, but a clock will be available at the start and finish line.  

Wearing underwear over your clothing is allowed (modestly please, this is a family-friendly event).

Wearing ONLY underwear will NOT be permitted.  

Jockey International was originally founded by Samuel Cooper 1876 to help lumberjacks who were suffering from their poor quality socks. The inaugural Flannel Fest and Jockey Undie Run celebrate the company's early history and will benefit the Jockey Being Family Foundation, which provides post-adoption support to families both locally and nationwide.

Funds raised at the event will help support post-adoption service, like sponsoring a room makeover for a newly adopted child in Kenosha.

Donate Now

Make a difference in the life of a child.

No act of generosity is too small to make a difference.

 "Jockey is all about family and this is a great opportunity to not only be with your family for a fun-filled day, but to support a great cause at the same time," said Jake McGhee, Chief Philanthropy Officer at Jockey. "I'm not sure this is what Samuel Cooper envisioned when he founded the company over 100 years ago, but I'm sure he'd be proud to see hundreds of people celebrating our history while having fun and doing good for others."

Hosted By

Jockey Being Family Foundation Ltd.
Questions? Please contact Stefanie Romanowski


Petrifying Springs Biergarten, Kenosha, WI, USA

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