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OSU partnered with Nike on developing a custom design that includes the following:

Folds of Honor

The Folds of Honor logo appears on each jersey. Folds of Honor provides educational scholarships to spouses and children of America's fallen and disabled service members.

Military/ROTC Appreciation

The official military base crest of the Cowboy Battalion appears on the right sleeve. The use of the crest represents the historical roots of service fostered by the university. Oklahoma State's ROTC program originated with the establishment of the school itself. Founded in 1890, military instruction was part of the curriculum.
The American flag appears on the left sleeve.

Cowboy Battalion
Player last names do not appear on the back of the jersey. They are replaced by "Cowboy Battalion". Player names take a secondary role to the base call-outs on the nameplate.

Symbolic Color and Graphics
While developing the F-117 Nighthawk, Lockheed's legendary top secret Skunk Works Division found that the best way to evade visual detection in daylight was a paint scheme utilizing different shades of gray. The use of gray on the jersey and pant represents the evasive aesthetics used on military aircraft. The pant stripe mimics the graphic language of the KC 135, whose flight training and maintenance is provided at Altus AFB.