Power of Purple 2026

Make a gift to support all those living with Alzheimer's and dementia and to fund critical research.

No act of generosity is too small to make a difference.

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POWER OF PURPLE: A REASON TO HOPE LUNCHEON

Thank you for supporting the Alzheimer's Association's Power of Purple: A Reason to Hope Luncheon on March 12th at the Fairmont Chicago. We had a record-breaking event raising more than $640,000 for Alzheimer's and dementia care, support and research! We are grateful for your generous support as we work toward our vision of a world without Alzheimer's and all other dementia.

VIEW PHOTOS FROM THE EVENT