Alejandra Alonso Rojas Viewing
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1A private evening viewing for you and 3 friends, hosted by Madrid-born designer Alejandra Alonso Rojas, to preview her latest collection, the opportunity to be styled in and pre-order the collection before it hits stores. Alejandra Alonso Rojas' eponymous brand has been celebrated for its modern femininity and casual luxury, and is regularly featured in Vogue, Harpers Bazaar, Elle, NYT and WWD in the US and internationally.
Her lifelong practice draws from a deep understanding of Spanish tradition and sophistication met with her taste for modernity. Eschewing trends and seasonality, Rojas's designs cater to modern, pioneering women who value timelessness.