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Save the date for the 2nd Annual Online Auction: March Mission Madness


The American Red Cross Western New York Region will host its 2nd Annual Online Auction: March Mission Madness, March 24-30, 2023. This exciting fundraiser is an opportunity to celebrate the Red Cross' tremendous, lifesaving impact in our community, and the volunteers and supporters who help bring our mission to life in throughout our entire regional footprint of 27 counties, spanning from Buffalo to Binghamton.


By supporting March Mission Madness, you are helping the American Red Cross fulfill its mission to prevent and alleviate human suffering in the face of emergencies through its five lines of service inclusive of Disaster Services, Service to the Armed Forces, Blood Services, Health and Safety Services, and International Services. We sincerely hope you can partner with us to continue our critical mission.


Prior to participating, you can view our auction rules and guidelines here

Learn more about our mission and donors by viewing our digital program here!


For more event information and details to donate an item, please contact us at [email protected]

Register to participate and receive updates on your favorite items by clicking the button above!

Below are some instructions you might find helpful before registering.


Step 1: Make Your Selection: Start by putting the number 1 in the "Auction Participant" field. The red "Next" button will light up below. A donation is not required to continue. 


Step 2: Purchaser and Attendees: Fill out the contact information needed and select the "Same as Purchaser" box under the "Attendee" Section. Keep you ticket selection as "Auction Participant" and select the Red Cross office closest to your general area for the pick-up location question. After inputting all information, the  red "Next" button will light up below.

  • Please Note: a majority of items have the ability to be mailed. If an item can be mailed, this will be made clear in the item's description upon the auction open. If an item must be picked up, this will also be made clear in the description upon the auction open. If none of these locations are convenient to you, a special pick-up may be arranged after the auction closes at your request. 


Step 3: Checkout: There is no payment needed to participate in the auction unless you opt to make a donation in Step 1. Click the "Reserve Tickets" button to finalize your registration, and you will receive an email and text confirmation from us letting you know you have registered successfully. 


If you are having difficulty registering, please email us at [email protected] and someone will be able to assist you. 

Before bidding, please carefully read our Auction Guidelines here

Learn More About the American Red Cross

Our Red Cross Month celebration has been an annual tradition since 1943, when President Franklin D. Roosevelt issued the first Red Cross Month proclamation. Check out the short video below to get an overview of what we do.  


Contact Us

American Red Cross - Western New York
Questions? Please contact us at

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