ABOUT THE PINK AGENDA
The Pink Agenda (TPA) is a not-for-profit 501(c)(3) organization committed to raising money for breast cancer research and care, as well as awareness of the disease among young professionals.
Born of the belief that engaging today's generation can go a long way toward finding tomorrow's cure, The Pink Agenda finds, funds, and partners with people and programs that are improving the lives of those suffering from breast cancer and conducting the groundbreaking research necessary to improve their odds.
In 2012, The Pink Agenda entered into a strategic partnership with its long-term beneficiary the Breast Cancer Research Foundation (BCRF).
The Pink Agenda has raised $5 million for breast cancer research and care and the best is yet to come.
Giuliana Rancic's FAB-U-WISH initiative and The Pink Agenda together grant the most fabulous wishes imaginable to young women undergoing treatment for breast cancer. As Giuliana describes, "When I was battling breast cancer, I found that sometimes the smallest things - having my hair and makeup done, putting on a beautiful outfit, being treated with extra care - often had a huge impact on how I felt. Even during those times when the disease seemed like it might get the best of me, getting the 'Hollywood treatment' made such a difference. Through FAB-U-WISH, we do the same for other survivors and thrivers: helping women feel wonderful even during their most difficult times."
FAB-U-WISH grants wishes to women across the country, showering them with special days of pampering and glamour. Funds donated to FAB-U-WISH support in making wishes come true and the research needed for our ultimate wish - to find a cure.